ASHLEY K. GRAYSON

Ashley K. Grayson, a marketing visionary with a strong digital and social media expertise, has left an indelible mark on a wide array of brands, including Dove, ESPN, Macy's, the US Naval Academy, Google Fiber, WW (Weight Watchers), The Ad Council, SheaMoisture, Susan G. Komen, Prudential, and more. With an impressive career that spans across notable media giants such as Paramount, TV One | NBC Universal, and Disney | ABC, Ashley's journey has been marked by remarkable achievements.

In her most recent role as Vice President of Social Media at Paramount, Ashley led the charge for BET, VH1 and BET+ brands. Under her guidance, her team has achieved unprecedented growth, setting new records for the brand, delivering over 11B video views, 15B minutes watched and 550M engagements.

During her tenure as an Online Producer for TV One, Ashley played a pivotal role in shaping and enhancing the network's digital and social media presence. Her visionary approach led to the creation of the network's first original web series, "The Cube Life," and the launch of TV One's inaugural online game and Urban Game Jam competition.

Ashley's creative talents extend beyond the world of media, as evidenced by her accomplishments in the entertainment industry. She was a Creative World Awards Semifinalist in 2016 for her pilot script, "Boxx Street," and she emerged as the winner of the 2016 Disney | ABC TV Pitchapalooza ABC Comedy contest. Her contributions were further recognized when she received the 2012 Woman of Power award and was named one of WKYS 93.9 FM DMV's "Top 30 Under 30" in 2012.

In 2021, Ashley's campaign, #PassTheCROWN, garnered accolades and was featured in Brafton's "7 of the Best Social Media Campaigns We've Ever Seen," cementing her status as a social media pioneer.

Ashley holds a Bachelor of Science in Communications from Morgan State University and a Master of Business Administration from Johns Hopkins University Carey Business School.